Future Forward launches a $50 million ad blitz for Harris ahead of DNC
.svg.png)
SUMMARY
Future Forward, a major Democratic super PAC, is initiating a $50 million ad campaign to boost Vice President Kamala Harris’s profile ahead of the Democratic National Convention (DNC) in August. The campaign will target several states, including efforts aimed at low-information voters watching the Olympics. This ad blitz is part of a larger $250 million investment in digital and television ads starting in September. The campaign will present Harris as a dedicated public servant, highlighting her work as a district attorney, attorney general, and vice president. Ads will focus on her alleged achievements in 'protecting children', 'standing up to big banks', and 'supporting affordable healthcare'. The push follows Harris's recent campaign launch and President Biden's endorsement.
