Molson Coors scraps 'woke' DEI policies in growing trend among US companies
SUMMARY
Molson Coors is scaling back its diversity, equity, and inclusion (DEI) initiatives, joining a growing trend among U.S. companies retreating from "woke" policies amid pressure from conservative activists. Conservative filmmaker Robby Starbuck, known for his campaigns against corporate DEI policies, revealed that Coors sent a letter to employees outlining the changes. The company will discontinue DEI training, eliminate defined supplier diversity goals, and tie executive compensation solely to business performance, abandoning "aspirational representation goals." Molson Coors will also stop participating in the Human Rights Campaign Corporate Equality Index, a tool used to assess LGBTQ+ workplace policies. This move follows similar actions by companies like Ford, John Deere, and Lowe's, signaling a shift towards more neutral corporate policies in response to conservative pressure campaigns.
